Watch out, Greg gets even more Savage!

Watch out, Greg gets even more Savage!

Posted by on Apr 16, 2013 in Branding, Digital, Social Media | No Comments
Those who’ve done business with Greg, worked for him, heard him speak or subscribe to his blog The Savage Truth (15,000+ readers per week) know what a ‘Firebrand’ this man is. [read more]

Nike She Runs The Night. 3 May 2012

Nike She Runs The Night. 3 May 2012

Posted by on Apr 3, 2012 in Campaign, Innovation, Social Media | 2 Comments
More than 3,200 women descended on Centennial Park, Sydney for the 13km race. The event forms part of the Nike Women’s Race Series, taking place in 15 cities around the world and involving more than 50,000 women. [read more]

All Eyes On Pinterest – A User Experience

All Eyes On Pinterest – A User Experience

Posted by on Mar 31, 2012 in Branding, Social Media | No Comments
Pinterest doesn’t just look different than other social networks, it’s looked at in a different way, too. The results of a study confirm that users are viewing and interacting with content completely differently. It may even influence the design of your own website. [read more]

Brands and ‘Anti’ Social Media Campaigns

Brands and ‘Anti’ Social Media Campaigns

Posted by on Mar 7, 2012 in Campaign, Social Media | No Comments
Many firms see social media as a ‘golden pill’ for their marketing ails. Westpac, Qantas and now Woolworths have all recently been given an online slap in the face, that makes that makes that same pill very hard to swallow. [read more]

A Marketer’s Guide to Pinterest

A Marketer’s Guide to Pinterest

Posted by on Feb 29, 2012 in Campaign, Social Media | No Comments
Pinterest, the darling digital pin board that’s turned the social media world upside down, is now a top traffic driver for brands. That’s a good sign marketers should get their butts up to speed on the latest pinning tips and tricks. [read more]